Anastasia Serenkova ⁠Экспертный автор RuStore

Senior Performance Marketing Manager

Professional Experience

Knows how to build performance marketing end-to-end: from first installs and tests to paying users and revenue growth.

Performance Marketing at RuStore: Creatives and Platforms That Sell

How to set up RuStore ads to drive not just installs, but revenue. This article covers traffic purchasing strategies, creative testing, and transitioning from installs to payments.

5 Jun 2026

8 min.

RuStore Blog Authors