6 min.The main mistakes when submitting an application to RuStore and tips for correcting them. How to prepare the card, assembly and permissions for successful moderation
4 min.Learn why the “What’s New” section in your app listing matters, which common mistakes developers make, and how to write release notes that clearly communicate updates, improve user experience, and meet moderation requirements.
8 min.A step-by-step guide to setting up app promotion on RuStore: integrate mobile analytics trackers, configure optimization events, and launch campaigns across major ad platforms.
8 min.Strategy with elements of survival: A Special Project with 70,000+ Installs in 3 Weeks
4 min.Accept payments in apps and games with RuStore Pay SDK. Support cards, SBP, SberPay and mobile payments, plus subscriptions, coupons and refunds.
5 min.We analyze real-world cases of RuStore SDK Review, which helps boost app and game ratings and increase the number of reviews tenfold.
3 min.Explore the most widely used payment methods in Russia, Pay SDK transaction insights, and why offering multiple payment options helps increase successful purchases.
8 min.How to set up RuStore ads to drive not just installs, but revenue. This article covers traffic purchasing strategies, creative testing, and transitioning from installs to payments.
2 min.By launching an exclusive in-game offer for RuStore users, Pirate Ships attracted a new paying audience and generated 30% of its new paying players from the platform within just one month.
5 min.Let's explore how to localize an app for the Russian market in 2026: what requirements are important to consider, what to adapt before publishing on RuStore, and how localization impacts conversion, retention, and monetization.
7 min.Learn how to launch successful advertising campaigns on RuStore. Discover campaign setup, targeting, optimization strategies, creatives, and key metrics for app growth.
2 min.Discover how Black Wind generated 30% of its portfolio revenue through RuStore by combining user acquisition, in-store advertising, and editorial featuring across multiple RPG titles.
2 min.Learn how RuStore became a major revenue channel for Legends Reborn, driving 40% of Russian revenue through high retention, featuring, and player engagement.
5 min.Google is introducing mandatory Android developer verification and package name registration. Learn how the new requirements affect RuStore developers, what actions to take, and when the changes will take effect.
5 min.Learn how Bellum Games used RuStore advertising to achieve 4x growth in monthly installs, reach the top 10 by downloads, and boost in-game revenue.
10 min.A Game is Judged by its Store Listing: 7 ASO Mistakes with Real Examples. Weak screenshots, bad indexing, zero ratings — real RuStore cases and fixes without a budget.
4 min.The "Mir Domovyat" case: how a casual game without ads reached RuStore's top through store events and community work. Monetization on RuStore proved higher than on Google Play: 1.9x more paying users and 1.4x higher ARPU.
6 min.Let's look at how moderation works in RuStore: what they check, how long it takes, and for what reasons the application may be rejected. Requirements, deadlines, verification stages and appeal procedure - briefly about the main thing.
5 min.RuStore has unveiled the shortlist for the 2026 Awards, featuring the year’s best games and apps across updated categories. The winners will be announced on November 2 at the RuStore GameDev Mobile Conf 2026.
10 min.A detailed guide to integrating the RuStore Pay SDK into Unity: covering everything from environment setup and plugin installation to payment configuration and testing key scenarios using a ready-made project.
5 min.A complete guide to setting up payments in RuStore — from account registration and Pay SDK integration to testing your first real payment
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